The choice of doctors and patients – Cialis

Cialis (tadalafil) / Cialis (tadalafil) of the Eli Lilly and Company company has achieved success in the US and UK pharmaceutical markets in a short time. Just 6 months after entering the US market, Cialis, a treatment for erectile dysfunction, was a serious competitor to Viagra. In half of the cases, urologists prescribe Cialis patients. According to the latest research conducted in America, ImpactRxTM, which revealed the preferences of doctors, revealed that American urologists turned to Cialis in 56 percent of cases, compared with 21% for Levitra and 23% for Viagra. The same tendency was observed during repeated treatment when the patient expressed a desire to switch to another drug. 2/3 men chose

Cialis

In the course of the study, it was established that this tendency was caused primarily by the duration of the drug’s action. Cialis has been sold in UK since April 2003. For the first quarter of 2004, the share of Cialis among the drugs for erectile dysfunction reached 17%. Compared with the fourth quarter of last year, it grew by 4%. The share of Levitra over the same period was 3%, and Viagra for the year decreased from more than 90% to 80%. According to recent reports, urologists prescribe Cialis for the treatment of erectile dysfunction in 40% of cases. However, the total volume of sales of medicines prescribed by doctors is small. “For us, the number of prescriptions for Cialis prescribed by urologists is the most important indicator of future trends. Urologists are specialists in the treatment of erectile dysfunction. We expect them to be the ones who will accept Cialis most quickly, and the data shows that our specialists, like their colleagues abroad, they consider Cialis to be their favorite medicine, “said Leonard Blum, vice president of marketing at ICOS Corporation.

About Cialis

Cialis is designed and marketed by the Eli Lilly and Company. Cialis, approved by the FDA in November 2003 for the treatment of erectile dysfunction, is the only prescription oral medication that improves potency for up to 36 hours in most cases in men. Cialis is currently available in more than 60 countries, including Australia, Brazil, Mexico, Canada, the United States and European countries.

Daryl Warren